The other morning I noticed the masthead on the paper in the Greenwich Time box in front of St. Mary’s on the Avenue said “Advocate.”
The first thought that crossed my mind was “they are coming out of the closet” — that the Southern Connecticut Newspapers, Inc. company was admitting, finally, that the difference between the Stamford Advocate and the Greenwich Time was merely cosmetic — like the difference between a Ford Crown Vic and a Mercury Grand Marquis: same car, different grill.
Well, it turns out the Advocate in the green box in front of St. Mary’s was a delivery error. The charade of a truly Greenwich daily continues, at least for now. But the readers know, Greenwich Time = Stamford Advocate = Norwalk Advocate = Connecticut Post = Danbury News Times.
As for the future? Well, try this: Type “Greenwich Advocate” into Google and click on the “I’m Feeling Lucky” button, and see where it takes you. THAT is not a delivery error. After all, didn’t Google determine the extent of the swine flu epidemic before the government?
That is also not “lucky” the Google button notwithstanding.